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The Robinson Report - Top Posts of 2021

The feedback we receive year-round from our Audience Development Group posts are both rewarding and humbling.

We hear from group VP’s who share our columns company-wide.

Programmers who post relevant content in studio.

Air talent who send a motivational note of thanks.

With Christmas firmly in the rear view and the new year steamrolling in the windshield, let’s take a moment to review the top Robinson Reports YOU chose as the most read.

10 ~ Weeds - Building and coaching a creative team is messy. You’ll gather weeds on the way.

9 ~ Giving Thanks - Those in need around us require our assistance throughout the year. Not just the holidays.

8 ~ R.I.P.S. - Slogans. Does your brand NEED one?

7 ~ Google Listener - Do YOU have a Target Listener? Yes. You need one.

6 ~ Adjustment - As the world changes around you, what course corrections are required and you anticipate?

~ Gold - Are you putting in the work NOW to win GOLD in 2022?

4 ~ 20 Things - The Basics. You’re doing them wrong.

3 ~ Coach - Everyone needs a coach. Tiger Woods has five.

2 ~ How We Live - We’re not judged on how big ratings grow or record-setting revenue. We’re judged on how we treat each other.

1 ~ Unique - The audience determines which is the better selection. Unique, well-produced content wins.

Here’s to a robust 2022!

Cheers!

Up Next - New Year Evolution

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